In the early 2010s Hotelbiz was the digital hub for the Austrian hospitality industry. Alongside the Backbase-driven main portal, the operator needed a separate home for everything to do with professional development: a place where seminars, conferences and specialist symposia for hoteliers, hotel staff and MICE organisers could be listed, scheduled and booked in one place. Because the main portal ran on a different stack, this seminar section was built as a standalone TYPO3 installation.
- Dedicated TYPO3 sub-portal for seminars, conferences and industry training events
- Event and date database with filters by topic, region and target audience
- Registration forms with confirmation workflow for the Hotelbiz editors and external organisers
- Day-to-day editorial work handled directly by the Hotelbiz team, no agency in the loop
- Visual integration into the Hotelbiz brand world with consistent layout and imagery
- Clean split between the news portal (Backbase) and the seminar portal (TYPO3) so each had its own editorial owner
- MICE date marketing and specialist symposia treated on a par with classic staff training
With rockit, Hotelbiz gained a second, focused channel for industry training that could be evolved independently from the news portal. The project is successfully completed — the brand has since moved under the BIZ group, where the seminar and conference formats live on.