When a bestselling author like John Naisbitt — the man who turned trend forecasting into a household genre with „Megatrends" in the early 1980s — needs an English-language companion blog for his books and talks, the brief is not about flashy effects. It is about a platform that publishes reliably, reaches an international audience and stays out of the way in everyday operations. Naisbitt was based in Vienna for parts of that period, which is how the project landed with a local agency.
- English-language companion blog built on WordPress
- Visual design and frontend implementation in line with the author's brand
- Editorial setup that let Naisbitt and his team publish posts on their own
- Spam protection on comments and contact forms so the inbox stayed usable
- Maintainable WordPress installation with a clean separation of theme and content
John Naisbitt passed away in 2021; for years the blog served as a steady extension of his book work, giving readers a direct line to his latest observations on global trends. With rockit, his team got a lean, low-maintenance WordPress platform that needed no CMS background to run and quietly did its job day after day.